Social media provides a means for people to interact, create, share, and exchange information and ideas in virtual communities. It offers far greater reach than traditional media.
Unfortunately, it also provides employees with all sorts of new ways to get into trouble. From spending hours on Facebook while at work, to posting disparaging comments about their supervisors online, employees can wreak havoc through social media.
New issues are arising all the time; for example, if an employee is responsible for promoting the company on social media, who owns the accounts?
Employers must be aware of the concerns raised by social media, as well as their rights. We can explain how to address employee misconduct, whether it is on duty or off.
At the same time, employers can and should take advantage of the benefits of social media in the hiring process, to monitor employee behaviour, and to reduce their obligations to past employees.
How we can help
The team at Rudner Law are not only educated on the law, but they also understand social media. The firm uses social media extensively to educate, and Stuart was named one of Canada’s Top Legal Social Media Influencers.
We can expertly guide you as you attempt to address social media concerns while navigating privacy, confidentiality and human rights obligations. We will advise you with respect to: